According to Greg Castronuovo, chief operating officer at global marketing services network Two Nil Holdings, NFTs have created a “unique...

The key drivers fueling the strong focus on streaming video for the marketing industry today are the rise of the empowered consumer along...

...and dominating a market expected to be worth more than $15 billion by 2027 Business Insider "Peloton's acquisition of Precor helps set...

Source: Retail TouchPoints Nike is seeing great success after leaving Amazon and terminating nine wholesale accounts. The brand’s retail...

E-commerce Times Key Takeaways Social commerce is on the rise In the last year, more than 1 in 3 shoppers have purchased an item through...

Media Post SingleCare Updates The brand is bringing back Martin Sheen with a cameo from his son, Charlie Sheen, as they aired two new ad...

Digiday About the Game Fortnite & Marketing The game supports multiple types of experiences- concerts, team play, social events, etc....

Glossy “With VF acquiring Supreme, it will improve its overall e-commerce abilities, which has become a critical element for sneaker and...

Though sales are down in many areas for the fashion industry, Tapestry has been able to reach profitability once again amidst the ongoing pa

Digiday TikTok Highlights Beneficial extension to traditional advertising Ability to reach younger audiences who don’t watch TV Can...

Sources: Business Insider, MSN Apple is going head to head with key players in the fitness industry as they introduce their new...

Source: Practical Ecommerce Privacy Changes to Apple and Chrome Apple Update: Apple’s Identifier for Advertisers (IDFA) is a number given...

WHAT IS OTT? OTT (Over-The-Top) is a streaming video content service offered directly to viewers via the internet. The service was named...

July 14, 2020 Growth Consultancy Announces Latest Round of Case Studies on Rapid Brand Scaling Through Video Channels and Advanced...

DIGITDAY Article / Seb Joseph / July 6, 2020 For all the synergies and efficiencies, the rebrand of Rubicon Project and Telaria as...

Post COVID-19 Strategy for Marketers Image Credit: MarTech Advisor FIRST AND FOREMOST, RESUME ADVERTISING. It is important to keep your...

We at TWO NIL would like to take a moment to congratulate our client BOMBAS on their recent win for AdAge’s inaugural D-to-C Brand of the...

GLOSSY / Article by Priya Rao / June 25, 2020 Sephora continues to court Gen-Z and millennial shoppers. On Tuesday, Sephora announced...

TWO NIL and Juice Media stand in solidarity with our Black colleagues and the greater Black community. We oppose police brutality and...

DIGIDAY / Article by Seb Joseph / May 18, 2020 TikTok’s large and growing audience is high on the radar of marketers at Procter & Gamble,...

As a result, brands are increasing their media spend and putting more products on the platform. Vogue Business / By Jessica Schiffer /...

Post COVID-19 Prediction by TWO NIL The stay-at-home measure imposed on U.S. residents and businesses forced many content producers to...

Shift in the advertising Industry adexchanger article by Alison Weissbrot / Friday, May 8th, 2020 The art of the pitch has changed since...

People are not only struggling with the most top-of-mind consequences of COVID-19, but also with understanding new phrases used in modeling.