Permanent Shift: Retail giants like Amazon capture more ad spending
Retail Revolution / Digiday article by Kristina Monllos, April 22nd, 2020 Add retail media to the (small) list of winners from much of...
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- Apr 16, 2020
- 5 min
Beauty Brands: Rise of the Pinterest
Glossy Article by Emma Sandler, April 16, 2020 Pinterest has experienced a surge in wellness, self-care and DIY beauty treatment...
- Apr 13, 2020
- 5 min
With COVID-19, online shopping has been put to the test
Business Insider article, by Bethany Biron, Apr12, 2020 Assistant store manager rings up groceries from behind a plexiglass barrier in...
- Apr 8, 2020
- 4 min
The downward spiral for mall brands?
The coronavirus is rapidly becoming a time of reckoning for the retail industry's most beleaguered brands.
- Apr 8, 2020
- 3 min
Opportunity: DTC Fashion Brands
GLOSSY Article, "Amazon's fashion business is taking a hit" by Katie Richards, April 06, 2020 Amazon’s fashion business is taking a hit....
- Apr 6, 2020
- 2 min
Media Effectiveness Analysis Framework (MEAF)
Framework to help your optimization efforts As marketers are pressured to provide a return on marketing investment, TWO NIL has been...
- Apr 6, 2020
- 2 min
Media opportunity amid COVID-19
two cents WARC Article: Consumers reading more online news and watching more linear TV as COVID-19 spreads. Given the current...
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